The First “New” Recipe
When we had babies, our hunt for a great formula revealed some shocking things: the infant formula recipe hadn't been rewritten in decades, and needed an update. So we rewrote it from scratch.
- We spent five years developing the best possible first formula for baby with the world’s leading experts to incorporate new breast milk research and innovation.
- We tested this new recipe in the largest clinical trial from a new infant formula brand in 25 years.
- To craft a truly better recipe, we pushed to make whole milk and alpha-lactalbumin (one of the two most abundant proteins in breast milk) available for use as ingredients in US infant formula.
