Next-generation gentle starts with a patent.

Specifically, our patented protein blend! With the #1 protein in breast milk (at actual breast milk levels!), get ready for easy-to-digest goodness inside.

*Based on IQVIA ProVoice Survey of Pediatricians May 2024.


Closest-to-breast-milk patented protein blend


Organic, grass-fed whole milk (not skim)


Clean Label Project Purity Award


Clinically proven benefits


Made by us in the US with globally-sourced ingredients

We never skim on our closeness to breast milk.

We developed a patented protein blend that gets closest to the real thing by combining:

Alpha-lac

The #1 protein found in breast milk that supports baby’s growth and digestion.

Lactoferrin

The #1 protein found in colostrum that supports gut and immune health.

Partially hydrolyzed proteins

These broken down proteins are easy to digest (which = happy tummies).

We never skim on proven benefits.*

We ran one of the largest clinical trials for infant formula in 25 years—including 311 babies over 6 months. We’re also the only new brand to add a comparison to breast milk. All this allows us to understand our closeness to nature’s most super superfood and all of its magical benefits.

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  • Easier digestion
  • LESS SPITUP
  • SOFTER POOPS
  • enhanced nutrient absorption
  • more efficient weight gain
  • Longer stretches between nighttime feeds**
  • Plus, our formula also supports: Brain & eye development, immune health and gut health.

*vs. a leading infant formula

**at 4 months of age

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We never skim on healthy fats.

Breast milk doesn’t skim the fat, so why would we? ByHeart is made with only organic, grass-fed whole milk.

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FOR BRAIN DEVELOPMENT
Whole milk is full of delicious healthy fats like naturally-occurring MFGM—a complex blend of fats and proteins also found in breast milk. It’s crucial for baby’s brain development and growth (and has also been associated with a healthy microbiome).

FOR EASY DIGESTION
Whole milk has plenty of easy-to-absorb fatty acids which helps keep baby’s poops softer. 

FOR EYE HEALTH 
Whole milk contains over 5x as much lutein (a naturally occurring antioxidant beneficial for eye health and cognitive function) as skim milk. 

FOR IMMUNE SUPPORT
Whole milk has 3.5x times the amount of beta-carotene as skim, which converts into Vitamin A—an essential vitamin for a strong immune system.

FOR THE ENVIRONMENT
Grass-fed milk has more Omega-3s than conventional milk, and these cows require less water than grain-fed cows.

White badge with golden text that reads 'The first ever for infant formula: Clean Label Project Purity Award'.

We never skim on our standards.

To get a Clean Label Project Purity Award, you have to test for 400 contaminants. We test for more than 700.

NO CORN SYRUP NO GLUTEN NO GMO NO MALTODEXTRIN NO SOY NO HEXANE-EXTRACTED DHA NO ARTIFICIAL GROWTH HORMONES* NO PALM OIL

We never skim on, well, anything.

Our mission is to make the best formula on earth. We believe formula is the most important food for the most important people. And we’ve built our company to deliver on that belief, in every way.

We never skim on going further for families.

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Openhearted Initiative

We never skim on our commitment.

Every parent who purchases a Feeding Plan automatically contributes to Open-Hearted—our donation program in partnership with Baby2Baby. Together, we work with local organizations to get infant formula, nutrition education, and family support to those who need it most. Our goal? Ending food insecurity for babies. Until that day comes, we are working towards 5 million feeds by 2028.

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We never skim on innovation.